Product Blog

Tactile CRM Launched to Help SMEs Maximise Sales Potential

Written by Jake on Thursday, February 21st, 2008 at 4:32 pm., the Coventry based applications hosting and open source specialist, today announced the launch of its new web-based contact and sales management system, Tactile CRM. Aimed at small businesses the product helps companies manage their sales leads, contacts and emails in one easy to use, fully hosted system.

Many small businesses have been slow to embrace traditional Customer Relationship Management (CRM) due to complexity and cost. Tactile aims to make CRM easy for organisations to adopt, enabling them to manage and track sales, leads, prospects and even emails in one place. Tactile’s dashboard gives a visual overview of the current sales pipeline enabling sales teams to maximise their efforts on the deals they are most likely to win.

With this key information in one place business can avoid unnecessary and unprofessional confusion when engaging with customers. Information previously available only to individual team members is now shared across the whole department or company, providing unparalleled transparency and insight.’ development of Tactile CRM was driven by real world business requirements and demands. Having worked with local businesses in a range of industries, we built Tactile CRM to meet the issues faced by sales and admin staff in their day to day life. Drawing on the expertise that we gained from building and implementing bespoke systems for larger clients, it was able to build an easy to use, affordable system that can be used to replace homegrown spreadsheets and paper-based processes that small businesses must evolve from.
With a free trial for organisations to test the system and several payment plans (start from as little as 6 per month), we have already signed up clients across the UK, US and Australia.

Peter Bates, Managing Director from LCA said, “We didn’t have anything in place before we started using Tactile to manage our customer data and information about people we would like to work with. Now we have Tactile I don’t know how we ever survived!”